Entries tagged with “follow ups”.

by Stacy Karacostas, The Unchained Entrepreneur (www.theunchainedentrepreneur.com)

1) Start by calling or emailing them simply to set up an appointment to talk further. That’s easier and less daunting than trying to close the deal right then and there. And you’re less likely to bag out once you’ve made a commitment. If need be, hire a Virtual Assistant, Intern or assistant to call people back and schedule appointments.

2) Set aside one day a week, or an hour a day, to do follow up calls and block out the time in your schedule. Then commit to doing that and nothing else.

3) Draft an email that you can send automatically when people contact you, letting them know you got their message and would like to set a time to chat. That way you don’t have to think about it and it’s less likely to get put off until later.

4) If you’re not sure what to say on the phone, or how to answer certain questions, you need to create a script—something that’s never a bad idea. Then practice it with someone you know. You don’t need to follow it word for word forever. Just use it to help you get your thoughts in order, or as a cheat sheet, so you can speak confidently.

5) Create an automated system for sending thank you cards after phone meetings. I like to have a draft already written, that way I can customize the message quickly and send it out as soon as I get off the phone. A service like Send Out Cards or a Virtual Assistant or Intern works great for this too.

Read the entire blog post: http://theunchainedentrepreneur.com/five-ways-to-make-following-up-easy

Keeping in touch with clients and colleagues is important to keep your relationships strong. But … when do you find the time?

Scheduling individual one-on-one lunches or coffees can be time consuming. Consider ways to create informal networking get togethers by inviting 3 or 4 of your clients or colleagues that you feel could mutually benefit from meeting each other.

You’ll be able to reconnect with multiple contacts and help them establish new ones in one scheduled event. You still won’t have enough time to get together with all of them, so use Pareto’s Law and focus on your top 20% of your clients and referrers as they have the actual or potential power to give you 80% of your profits.

Maximize your time while creating new relationships!

Last time I had mentioned checking in with your past clients. This time, here’s a quick tip to keep in touch with current and prospective clients as well.

If you’ve received a handwritten note in the mail from someone, what is the likelihood that you’ll open it up and read it? A note sent snail mail adds that personal touch that could make a difference between you and your competition who uses e-mail alone to keep in touch.
It’s as easy as keeping a blank greeting card and stamped envelope in your briefcase or purse. Make it a habit to take five minutes to send out one note a day.

  • Immediately following a face-to-face meeting, simply jot down a quick note to say thanks for taking time out to meet with you.
  • If you find a few minutes with nothing to do while you’re waiting in the car for your kid to finish soccer practice or sitting in the waiting room at your doctor’s office, look through your contact list and write a note of thanks, congratulations, saw you in the news, did you catch this, hope all is well, what else can we do.

Add your business card, and put it in the next mailbox you see on your way to your next destination.  Poor penmanship is no excuse. Don’t rush your handwriting. Contrary to popular belief, most of us can write quite legibly if we take the time to do so. Remember, it’s just a couple of lines, not a dissertation. The person who receives your note will appreciate your thoughtfulness and will not be grading your handwriting.

When was the last time you checked in with your past clients?

Whether you know it or not, your past clients are your best source of new clients. Finding a new client is time consuming and expensive. Taking the time and effort to keep in contact with past clients will grow your business through add-on sales, replacement sales, and referrals.

Your relationship with your clients should not end when the initial sale is complete. Studies show that it costs five times more to attract a new client than it does to keep one and you can increase your profit by 80% by only a 5% increase in customer loyalty. Since you’ve done work for them already, they know the kind of work you do.

Stay in touch. Whether it’s through a periodic e-mail, post card or letter, a holiday card, or a phone call, people will remember you, feel like they know you, and eventually, they often give you business or refer others to you.